Staffan Lindö

Enterprise Social and Business Productivity Lead

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Executive Interview — Document Imaging & Capture

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About Microsoft

Enterprise Content Management (ECM) has played a central role in Microsoft’s Business Productivity infrastructure (as part of the Unified Business Platform along with Unified Communications, Business Intelligence, Collaboration and Enterprise Search). The promise that SharePoint has delivered over the years has been about bringing ECM to the masses, or bringing organizational content to everyone. The traditional approach to content management was one where it lived in its own unique silo, and didn’t really connect or talk to anything else. Independent apps with different user experiences handled social networking and collaboration. And enterprise search would be a different experience as well. Our approach has been fundamentally different. SharePoint really brings these things together into a unified user experience that gives you the social networking and collaboration in the context of the content that is being managed.

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