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ZONE SE7EN > Blog > Internet of Things > Joomla and WordPress – CMS Platforms for the Non-Techie

Joomla and WordPress – CMS Platforms for the Non-Techie

By Allie Philpin

In today’s incredibly competitive business world, whether you’re a small business or a large corporation, keeping the content on your website up-to-date, fresh and well-designed.  For small- and medium-sized businesses, budgets don’t stretch to outsource this work so, more and more companies are taking on the task themselves using user-friendly CMS (Content Management System) platforms; and the two most popular are Joomla and WordPress.

Using the internet to target customers and to promote products and services worldwide is a must; online promotion and marketing is a key part of business strategies and using the online solutions is a cost-effective method to reach your maximum audience.

CMS platforms are web development tools allowing you to manage your website content and monitor user activity, all within a single platform.  Users are able to add content – text, PDF documents, music, images, audio and/or video files, and more.  This content can then be modified and edited in order to improve performance, and you don’t need to be technically-minded to be able to use these platforms.  The two most widely used platforms are Joomla and WordPress, and the advantages of these CMS platforms are many:

•    Content is easy to upload, modify and edit within the platform.  You can also link web pages to specific domains, upload images and multimedia files.  Managing your website is easy; you don’t need to possess web development knowledge in order to manage your website through Joomla or WordPress.
•    Websites can be customised; there are a choice of styles, built-in themes, features and colours, plug-ins and a range of templates that you can use and develop, quickly and efficiently.
•    It is also possible to develop and manage more than one website simultaneously.  In addition, a CMS platform is able to support more than one person as an authorised user, worldwide, who are also able to add and update content, as well as monitor user activity.
•    Joomla and WordPress offer high levels of content security, and site owners have full control of their website and its content.

A key feature of these two CMS platforms is that they are search engine-friendly, i.e. within the platform are a range of SEO aspects built-in.  SEO, or Search Engine Optimisation, increases your business’s visibility in search engines, such as Google, and is a mainstay in driving traffic and users to your website, which will hopefully improve sales and profitability.

If you are in the position of wanting to upgrade, improve or even re-develop your website but haven’t got the budget to outsource, or you are starting a new business and want to build your own website, then you would be wise to seriously consider a CMS platform; Joomla and WordPress are good places to start!

2 Comments

  • avatar image
    Reply Eddie Mayan, 7 October 2013

    Joomla is not secured compare to wordpress.

    • avatar image
      Reply Allie Philpin, 8 October 2013

      Good point, Eddie, and one that needs to be considered.

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